At Ingenuous, our focus has always been clear: helping organisations onboard customers faster, manage risk more effectively, and meet regulatory expectations with confidence.

As our business, platform, and global footprint continue to evolve, we felt it was the right time to ensure our brand reflects who we are today — and where we are heading.
Today, we are pleased to introduce the refreshed Ingenuous brand.

Why we refreshed our brand
Our brand refresh is not about changing who we are.
It is about expressing it more clearly.

Over recent years, Ingenuous and our Intuition platform have grown across markets, industries, and regulatory environments. We now support banks, fintechs, mutuals, insurers, government entities, and non-bank organisations in some of the world’s most highly regulated markets.

The refreshed brand brings greater clarity, consistency, and confidence to how we present ourselves — while staying true to our core values:

• Practical innovation
• Regulatory credibility
• Trust, transparency, and partnership
• Technology that works in the real world

What’s changed — and what hasn’t
What’s new

• A refined visual identity, including updated colours, typography, and design elements
• A cleaner, more confident look and feel across our website and materials
• Improved consistency across Ingenuous and the Intuition platform ecosystem

What remains the same

• Our people
• Our commitment to regulatory excellence
• Our technology, security, and compliance standards
• Our focus on long-term client partnerships

This refresh strengthens how we communicate — without changing the substance behind it.

Important note for clients and partners
As part of this brand refresh, you may notice that the look and feel of the Ingenuous website has changed.
Please be assured:

• The website remains our official Ingenuous site
• URLs, domains, and access points have not changed
• There is no action required from your side

We are aware that visual changes can sometimes raise concerns about phishing or impersonation. If you ever have questions or would like confirmation, our team is always happy to help.

Looking ahead
Our refreshed brand reflects our continued investment in:

• Scalable, enterprise-ready financial crime technology
• Digital-first onboarding and decisioning
• Strong governance, security, and regulatory alignment
• Supporting clients across diverse markets and risk profiles

We’re excited about what lies ahead and grateful to our clients, partners, and teams who continue to place their trust in Ingenuous.
Thank you for being part of the journey.